{"id":754,"date":"2009-11-16T05:50:25","date_gmt":"2009-11-16T04:50:25","guid":{"rendered":"http:\/\/www.free-from.com\/blog\/?p=754"},"modified":"2017-05-20T12:06:04","modified_gmt":"2017-05-20T11:06:04","slug":"is-it-christmas-or-a-rebrand","status":"publish","type":"post","link":"https:\/\/www.free-from.com\/blog\/is-it-christmas-or-a-rebrand\/","title":{"rendered":"Is it Christmas or a rebrand?"},"content":{"rendered":"<p>We went to Sainsburys this weekend to pick up &#8211; among other things &#8211; some gluten free pizza. <a href=\"http:\/\/www.dietaryspecials.co.uk\">Dietary Specials<\/a> Pepperoni &#8211; my daughter&#8217;s current favourite.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.free-from.com\/blog\/wp-content\/dietaryspecialspepperoni.jpg\" alt=\"Dietary Specials pepperoni pizza\" title=\"Dietary Specials pepperoni pizza\" width=\"224\" height=\"224\" align=\"right\" \/>We found that the Free From frozen section had been moved. That&#8217;s fine: it was still clearly marked up, and (as you know!) supermarkets are always rearranging things to shake us up and help us notice new things.<\/p>\n<p>But there was still no sign of the pizza we&#8217;d come in for, and not even a label on the (fairly empty) shelves to show where it should be.  Since this was the second visit we&#8217;d made to get some with no luck, I thought I&#8217;d ask.<\/p>\n<p>Customer Services was, as always, very friendly, but didn&#8217;t really know what had happened to the pizza. I was offered two explanations:<\/p>\n<p>1. The Christmas stock was coming in. <\/p>\n<p>Well, yes. I understand that Sainsburys make a lot of money over Christmas, and need different stock items. But it&#8217;s a little hard on someone who has a restricted diet anyway to have it further limited because other people want a wider choice. Plus: the amount of freezer space dedicated to Free From was the same. <\/p>\n<p>2. The product was marked as &#8216;on hold&#8217;, which, it was suggested, probably meant that it was being rebranded and marked up as being gluten free.<\/p>\n<p>Hmm. A rebrand, possibly (in which case why were the margherita pizzas still available?). But &#8216;being marked up as gluten free&#8217;? Nice try, but this is a dedicated gluten free product. It already says it is gluten free. <\/p>\n<p>I wasn&#8217;t offered the opportunity to put in a request slip to have it reordered. <\/p>\n<p>Sainsburys once claimed to want to be &#8216;<a href=\"http:\/\/www.free-from.com\/blog\/?p=484\">the number one choice for customers with allergies or intolerances<\/a>&#8216;. They still are, on the whole, our preferred supermarket for these products. But I&#8217;d like to know where the pizzas have gone.<\/p>\n<p>Are you listening, Sainsburys?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We went to Sainsburys this weekend to pick up &#8211; among other things &#8211; some gluten free pizza. Dietary Specials Pepperoni &#8211; my daughter&#8217;s current favourite. We found that the Free From frozen section had been moved. That&#8217;s fine: it was still clearly marked up, and (as you know!) supermarkets are always rearranging things to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[163,1,27],"tags":[5,4,54,6,60],"class_list":{"0":"post-754","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-gf-christmas","7":"category-living-gluten-free","8":"category-gluten-free-shopping","9":"tag-celiac","10":"tag-coeliac","11":"tag-dietary-specials","12":"tag-gluten-free","13":"tag-pizza","14":"entry","15":"has-post-thumbnail"},"_links":{"self":[{"href":"https:\/\/www.free-from.com\/blog\/wp-json\/wp\/v2\/posts\/754","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.free-from.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.free-from.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.free-from.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.free-from.com\/blog\/wp-json\/wp\/v2\/comments?post=754"}],"version-history":[{"count":0,"href":"https:\/\/www.free-from.com\/blog\/wp-json\/wp\/v2\/posts\/754\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.free-from.com\/blog\/wp-json\/wp\/v2\/media?parent=754"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.free-from.com\/blog\/wp-json\/wp\/v2\/categories?post=754"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.free-from.com\/blog\/wp-json\/wp\/v2\/tags?post=754"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}