• Home
  • About
  • Getting Started
  • Latest Updates
  • Raising Your Coeliac Child
    • Media Kit
  • Contact Me

Free From

... for life, gluten free

You are here: Home / Campaigns / Is there any awareness of Awareness Week?

May 16, 2007

Is there any awareness of Awareness Week?

It’s Coeliac Awareness Week here in the UK – 14-20 May. Did you know?

There are a number of events going on across the country, and Coeliac UK have managed to get coverage on a lot of mainstream media – radio, TV, newspapers and magazines. Their newsletter about this week’s events is available here.

But how many people are actually aware of the Awareness Week?

A search on Google for ‘Coeliac Awareness Week’, gives 553 results (85 if I restrict it to sites from the UK only). Some for last year, obviously, and some for other countries, but this isn’t bad coverage. Much of it is from Health Trusts, online newspapers and a few entrepreneurial retailers who are marketing their gluten free wares on the back of the Awareness Week.

However, in terms of blogs, a search on Technorati reveals that there have been all of 5 posts so far covering this week (there were rather more covering the Australian Coeliac Awareness Week, which was back in March – 10 posts) – and 3 of those are from this blog (more to come I hope!).

The other bloggers who’ve noticed this Awareness Week are:

  • Gavin Ayling – a Conservative Councillor in Sussex
  • Eating Britain – written by David and Sarah, foodies from Brighton (also Sussex)

Now this, I think, is quite interesting. 5 posts so far this week, when there are about 90-100 posts every day that Technorati tracks tagged as ‘gluten free’. This is a worldwide figure, it’s true, but still …

glutenfreechart.png

Possibly this means that Coeliac UK hasn’t yet grasped the power of blogging as a communication device, though they’ve obviously worked hard this year to get articles into 13 magazines and 3 national papers, coverage on the BBC website as well as coverage on television.

I do think that coverage this year is better than last, and there are a lot of events on, organised by the local support groups, which should help spread the word.

But do you think Coeliac UK needs a blogger on board, to blog on coeliac issues, and raise the CUK profile? As far as the blogosphere goes, there isn’t really any awareness of the Awareness Week …

 

I’ve written a book summarising what we’ve learnt over 20 years of dealing with the gluten free diet, and it might be just what you’re looking for. It packs the lessons we’ve learned into what I hope is a helpful and straightforward guidebook. It’s available on Amazon, as a paperback or for your Kindle…


Related posts:

Is it Coeliac Disease? Default ThumbnailSEO work for celiac research Default ThumbnailNew online shop for gluten free products Default ThumbnailWriting a gluten free cookbook?

Article by Lucy / Campaigns, Living Gluten Free

Comments

  1. David says

    May 17, 2007 at 9:22 am

    Thanks for pointing to us. I agree that there is not enough “talk” or “chatter” happening regarding this week, but this is partly due to people who are not affected not actually having much knowledge of it.

    Without some kind of Radio mentions nationwide the talk will not spread far as it is not something that every day people will be looking for.

    Perhaps contacting our respective local radio stations may help us spread the word?

    David
    http://www.EatingBritain.com

  2. Lucy says

    May 17, 2007 at 11:24 am

    Hi David – thanks for visiting.

    I didn’t mean to suggest that CUK should ignore the mainstream media – far from it – because you’re right that that is the way to reach most people, and I think they’ve done well to get as many articles as they have this year.

    But I do think they could do more online. I notice, for example, (prompted by discussion on the messageboard today) that CUK don’t mention the Awareness Week on their home page this week. This is likely to be the landing page for people wanting to find out about CD and about CUK – I think the new visitors should be explicitly welcomed and directed to more information.

  3. David says

    May 17, 2007 at 12:11 pm

    Agreed 100% :)

  4. Cllr. Gavin Ayling says

    May 23, 2007 at 7:27 pm

    Hi, Thanks for the link too!

    I am always intrigued that some causes or campaigns manage to get publicity seemingly for free while others really struggle. I have yet to understand what causes each situation…

  5. Lucy says

    May 23, 2007 at 10:28 pm

    Gavin – hi, and thanks for visiting.

    I’m not sure what makes some issues national and some not, either. I’m wondering whether an upsurge of interest among politicians might help – which is of course what CUK have been working on recently. Or it might simply be a matter of grassroots momentum.

Newly diagnosed?

Some posts you might find helpful:

  • What can I eat?
  • Drinks you can enjoy
  • Gluten free breakfast ideas
  • Reasons to avoid gluten
  • Put down the knife
  • Are you cheating?
  • What’s that gluten thing you’ve got?
  • Is there a gluten free society in your country?
  • Surviving the first year of living gluten free

Raising Your Coeliac Child - now available at Amazon

*** As an Amazon Associate I earn from qualifying purchases.

Judging

Lucy has served on the judging panel for the Free From Food Awards for several years, and for the Free From Eating Out Awards in 2015-2017.

free-fromeatingout16-300x300

freefromawardslogo-16-200x200

Find out more

  • Getting Started
  • What can I eat?
  • Getting Healthy
  • Living Gluten Free
  • Gluten Free Child

Need still more?

View the archives

Disclosure

I may earn a small commission by advertising or linking to products on this website. Your purchase helps support this site.

Disclaimer

The content on this site is provided for general educational purposes only. It is not a substitute for professional medical advice. Consult your doctor before changing your diet. Use the information on this site at your own risk, based on your own judgement.

Thank you!

Copyright © 2023 · Education Pro Theme on Genesis Framework · WordPress · Log in

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
Cookie SettingsAccept All
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT
Powered by CookieYes Logo